General Features
- Price
- Store management
- Provides complete web site solution, including shopping cart, content management, customer management etc...
- Up to 100,000 Products allowed depending on plan
- Unlimited number of Content/HTML (topic) pages
- Unlimited dynamic data driven pages via XmlPackages
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Payment Methods
- PayPal Website Payments Pro
- PayPal Express Checkout
- PayPal (standard)
- Calculate Shipping By Order Total
- Calculate Shipping By Order Weight
- Calculate Shipping By Fixed Item Shipping Costs (e.g. Shipping Cost By Product)
- Specify All Orders As Free Shipping
- Real Time Shipping Rates
- FedEx
- UPS
- DHL
- DHL International
- USPS
- Admin defined shipping methods (e.g. Ground, Next Day, 2nd Day, Priority, etc)
- Real Time Shipping carriers can vary based on Domestic or International shipping address
- Filter Real Time Shipping Rates You Want To Allow
- Add Shipping & Handling Extra Fee To Orders
- Shipping Methods Verified Against User Addresses During Checkout (this avoids the ground shipping to Hawaii situations!)
- Shipping Tracking #'s e-mailed to Customers
- Support for "No Shipping Required" Products (e.g. services)
- Allow "Free shipping over $X" for site
- Batch Shipping Order Printing/Tracking Integration with UPS WorldShip and FedEx Shipping Mgr.
- Multiple ship-to addresses per order (a customer on one order can ship some items to address A, and other items to address B)
- Mark Customer Levels/Profiles as free shipping (or tax exempt)
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Product Categorization Features
- Unlimited Number of Categories & Departments
- Categories and Departments can also be fully nested to any level desired (e.g. sub-categories, sub-departments)
- Supports cross-matrix of products by category and department. E.g. a product can be mapped to the shoe category, in the women's department
- Products can be mapped to more than one category or department
- Paged browsing for categories and sections: Keeps page size small, and optimizes user experience.
- Category, Department, and Manufacturer "names" can be renamed (e.g. "Brochures", "Products", "Car Parts", whatever you need that is appropriate for your unique store site products).
- Disable buy buttons for specific products
- Supports Wholesale Only Sites (Prices not shown to general site customers)
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Gift Registry / Wishlist
- Gift Registry Supported
- Gift Registry Can Be Anonymous (gift registry owner name and address is hidden)
- Gift Card Support (E-mail and Physical Gift Cards supported)
- Customer Add To Wish List Supported (Persists over Customer Visits also)
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MaxMind Integration
- Integration of invaluable industry leading MaxMind fraud prevention/scoring technologies. Requires separate service agreement with MaxMind.com.
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buySafe Integration
- Integration with buySAFE buyer protection service
- Store developer/admin has full control over all store site strings used (e.g. prompt used for SKU, Product, Color, Size, shopping cart, etc). Every string used in the storefront can be edited.
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Product Capabilities
- Support for 3 images sizes: icon, medium, large
- NEW! Auto Image Resizing
- Supports multiple images per product (icon, medium, and large)
- Support for swatch color image changing
- Automatic image watermarking for protection
- "Zoomify" Images Supported (requires separate service from Zoomify.com)
- Donation Products (e.g. Customer Enters Price)
- Restrict product quantities to preset values (e.g. 5, 10, 15, 20, 25, ...)
- Enforce product minimum order quantities (i.e. must order at least 10, etc).
- Recurring products can have varying intervals (days, weeks, months, years)
- Subscription based products & content access
- Text options on products (e.g. require initials for monogrammed products, require text name for product customization, etc)
- Support for sizes & colors. Allcolor/size site "prompts" can be customized in admin site, so you could rename those two options to have completely different meaning.
- Multiple Attributes Per Product (e.g. Size/Color)
- Inventory By Attribute (e.g. Size/Color)
- Price can vary by size/color option chosen
- Prices can vary by customer or customer level (group)
- Sort products in any order desired
- Fully dynamic site map (optimized for search engines)
- Second tree-form dynamic site map (optimized for users)
- Support for simple products (e.g. a book) or products with variants
- Unlimited number of variants per each product
- Each variant can have a different price
- Each variant can have different attributes (e.g. size, color, etc)
- Each variant can require a text option input (e.g. monogram)
- Each variant can have a separate SKU modifier, and price, description, etc
- Tell store to locate product pictures by ID (icon, medium, large)
- Support for sale prices
- Vary product prices for each customer level (e.g. wholesale/retail)
- Phone Order Entry Module
- Product Descriptions can include HTML formatting: We know that having complete control over each product description is important, and no two products are alike. You can use the administration site to enter product descriptions, or even link to fully custom external product description HTML files. Additionally, each product can have an inline or pop-up "specifications" window, providing more detail to the customer, without distracting them from making a purchase
- Support for Kits (build to order products). Kits can have dynamic pricing and component selection (e.g. build your own PC) and more specification as to what items can be added, whether they are required, etc... Kit Items cannot be ordered separately
Some other storefronts are charging nearly $1200 for adding a "build kit" feature on their storefronts...shame on them!
- Support for Packs. A pack is a product with a fixed price that can hold up to N other arbitrary products. When the pack is full, it can be added to the cart and purchased. Pack items are products themselves, which could be ordered separately
- Password Protected Products: Only allow registered customers to view certain portions of your store, expands capability of Customer Levels even further
- Disable buy buttons by product
- Set Site to Wholesale Only (Prices not shown to general site customers)
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Additional Features
- Mini-Cart display, so add to cart action leaves user on same page, and updates mini-cart display in left or right column of page
- Password Protected HTML Pages (password protected topics)
- General Site Disclaimer Message (Agree Before Entering) supported
- Can set minimum order product quantities before allowing checkout
- Order options supported (e.g. gift wrapping, ship in unmarked box, etc). Additionally, each order option can have a price associated with it. User can optionally select order options during checkout.
- Order & Customer & Product Export to Xml
- Customer e-mail lists to XML (i.e. produce list of all registered customer e-mails for your mailing manager)
- Recent Products Page
- Best-Seller Products Page
- Shopping cart can persist over visits
- Shopping cart can be told to age in N days
- Built in support for the most common display formats: grid, table expanded, table condensed, simple form, right variant bars, and you can completely customize the product pages by altering the output code HTML
- Catalog Only Sites (e.g. turn buy buttons off)
Support for Informational Catalog Only Sites: A simple configuration setting removes all "buy" buttons from the site, in effect turning your site into an informational site, still complete with categories, subcategories, sections, product info, product photos, etc
- Store News Items Supported (editable via Admin Site): Add real-time news announcements, and items to the site. Inform customers about important new items, or promotions
- Password protected topic (html content) pages
- Order notes can be entered by customer with special instructions
- Each cart item can also have notes entered by the customer
- Shopping "cart" can be renamed (e.g. Shopping Bag)
- Can require customer to agree to Terms and Conditions block (user defined) before proceeding with payment
- External Product HTML description files supported (e.g. product descriptions can be stored in external HTML files)
- External Product Specifications/Details Supported (e.g. product "specs" can be stored in external PDF or HTML file, and linked into product page)
- Hide products, categories departments (publish or un-publish capability)
- Integrated Product Search
- Advanced Product Search Page (by category, section, manufacturer, price range, SKU, etc)
- Export to QuickBooks (more info)
Requires optional QuickBooks Windows Exporter Client Utility
- Quantity discounts on products (tiered Pricing)
- E-Mail Product To A Friend: Product pages can be e-mailed to friends by site visitors
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Tax Features
- Apply Tax by State
- Apply Tax by ZipCode
- Apply Tax by Country
- Tax can be applied to shipping costs
- Individual Products can be marked Taxable or tax-exempt
- Customer Levels can be tax-exempt (e.g. wholesale)
- Unlimited Tax Classes (e.g. Goods, Services, Alcohol, etc)
Product / Pricing Feed & Comparison Shopping
- GoogleBase Feed (formerly called Froogle) Supported -w- automatic generation and FTP upload to your Froogle account
- Add other product feeds (e.g. ShopZilla, shopper.com, etc)
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Upsell Products
- Related Products: Entice additional sales by listing related products/accessories on each product page
- Show Upsell Products Directly On Cart Page
- Product prices can be set to "Call for Price"
- Product prices can be hidden until product added to cart
- Products can require that other products are added to the cart (e.g. Product X requires Product Y)
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Affiliate Tracking Features
- Affiliate sign-up/account pages provided in store and admin site
- Customers can be tracked to affiliates
- Orders can be tracked to affiliates
- Commission can vary by affiliate product ordered category or manually pre-overwritten
- Products visible on the site can be filtered by affiliate source id
- Real-Time skin changing based on URL/invocation/affiliate id
- Affiliate Commission Calculations & Reports
- Automated Affiliated Payments
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Operational Features
- Easy Store Management
- Once installed, all operational store tasks can be performed via easy to use control panel (e.g. no need to know databases, etc)
- Does not require any special components on the server (Gateway COM objects may be needed)
- You can configure products, prices, taxes, shipping, news items, etc all from the administration site (or smart client in the case of IS version)
- Automatic database installation
- Automatic database upgrades for new versions
- Customer & Order Reports, Compatible with Google Analystics -w- E-Commerce ROI Conversion tracking:
- Easily integrate with your Google Analytics account
- Tax Reports by Month/State
- Total Customers by Date/Trend
- Customer to Purchase Stats (% of visitors that convert, etc)
- Built In Customer Mailing Manager: Send e-mails or HTML newsletters to registered customers. Design your newsletter in FrontPage or DreamWeaver and send to registered customers, or send to only customer with orders
- Customer can define multiple billing/shipping addresses and select during checkout
- Remember me option for returning users
- Order History Pages: Customers can get their prior order histories, check order status, etc all online
- Shopping Cart items can persist over time (even months if desired). Great for return customers, who later wanted to order a product, but forgot which one they wanted
- Customer can view all of their prior orders
- Administrators can edit customer profiles, delete customers, update their address books, billing information, etc.
- Administrator can edit/enter service notes visible by customer regarding order status, special notes, etc
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Product Ratings & Reviews
- Customers can review & rate products (if enabled)
- Administrator can moderate product review comments
- Profanity checking provided on product review comment entry
- User Polls (find out what your customers are thinking!)
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Notification Features
- Order receipts automatically e-mailed to customer
- Distributor Pic Lists automatically e-mailed to Distributors for Drop Shipping
- Customizable Receipt Formats: Customize the format and layout of your store receipts by using a simple HTML template
- E-mail notification sent to store Administrator when new order arrives
- Cell-Phone SMS Messages sent to store Administrator when new order arrives. Stop wondering how your site is doing while you are at the gym, at lunch or on vacation...don't miss that big order with next-day shipping specified! You can even customize notifications with an order amount threshold, if you only want to be notified when an order exceeds a certain dollar amount
- "Order Has Shipped" e-mail notifications sent to customers with tracking numbers
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Search Engine
- EVERY product, category, and department page can have their own custom search engine meta tags (title, keywords, description, no script blocks, etc)...
- Static Product & Category Pages: Designed to allow search engines to fully crawl and index EVERY product & category page in your store. This can have a dramatic increase in site traffic from search engines.
- Google Xml Site Maps Supported: a direct Google search engine submission method sanctioned by Google
- Yahoo! Xml Site Maps Supported: a direct Yahoo! search engine submission method sanctioned by Yahoo!
- Fully dynamic page titles, and search engine meta-tags
- Google Analytics (Urchin) Site Metrics & E-Commerce Tracking Compatible
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Inventory
- Inventory Tracking
- Limit orders to quantity on hand inventory, or allow customers to place orders for items out of stock (admin configurable)
- Manage Inventory by variant or attribute (e.g. size, color, etc)
- Show inventory on hand status on product page to customer (optional)
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Coupon Features
- Order Based Coupons (apply to entire order)
- Product Specific Coupons (apply to only specified product)
- Coupon discounts by amount or percent
- Coupons can offer free shipping
- Coupons have expiration date
- Coupons can be marked as use once per customer, use once by only one customer, use N times, etc.
- Coupons requires minimum order amount before they are valid (e.g. save $10 if you order $100 or more, etc)
- Coupons can be excluded from sale products
- Customer specific coupons
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Skinning, Customization, Layout
- Free Skins Included
- You Can Design Custom Skins (Choose from 25)
- Completely customize the layout & appearance of any category, section, manufacturer, or product page using XmlPackages (XML/XSL rendering engine)
- User defined skin replacement tokens, topic tokens, AppConfig tokens, etc. (e.g. skin Regular Expression token parser)
- Initially design skins in Dreamweaver or FrontPage
- Web form controls can be used within skin template user control
- Integrated support for ComponentArt horizontal menu, vertical menu, site map, and tree view navigational controls
- Skin Based UI Customization: Store site styles and web design can be completely customized by external HTML skin template and stylesheets. See some of our sample client sites to see how different each store can look
- You can link to the cart "pages" from your existing site pages, or use the storefront to run your entire site
- Use custom receipt formats & templates
- Use custom "your order has shipped" e-mail formats and templates
- Automatic e-mail notification to customer with receipt
- Receipt can be fully customized
- Receipt Formats Supported
- Automatic e-mail notification to store admin of new order received
- Notification to Cell Phone of new order received
- Mini-Cart (optional small box on every page showing cart summary contents and checkout link)
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Customer Accounts
- Customer can view Order History
- Customer has address book
- Customer one click re-order any prior order
- Integrated .NET Forms Authentication
- Multiple billing/shipping addresses per customer (similar to Amazon.com style checkout)
- Recurring orders (e.g. for auto ship products, subscription sites, monthly service type products, etc)
- Recurring Gateway AutoBill Products Supported (gateway stores credit cards). Gateways supported for this feature are Authorize.net and PayPal Payflow Pro (used to be Verisign Payflow PRO)
This feature enables direct gateway recurring autobill processing, for Authorize.net and PayPal Payflow Pro (used to be Verisign Payflow PRO). This feature is used in combination with recurring or auto-ship products or subscription sites to perform repeated billing at specified intervals (daily, weekly, monthly, annually, etc). This feature expands on our prior support for recurring products, and eliminates the need to store credit cards on your storefront in order to do recurring products. With the new system, you do not have to store any credit card information, the gateways store them for you, and send billing status reports every day to the storefront, which then turns the approvals into new orders by customer.
This feature works nicely in combination with our subscription topic content protection, to enable subscription web sites providing data to customers during their subscription. It also works with recurring auto-bill types of sites, such as wine of the month club, etc. Any recurring product can be used with the new AutoBill gateway feature.
- Skip account creation on checkout (Anonymous Checkout)
- "One Page" Checkout
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Payment Methods Supported
- Credit Cards: Accept Credit Cards in Real Time: Cards can be processed & verified in real-time.
- Check By Mail
- e-Checks (Authorize.net )
- MyECheck (added in ML v7.0.2.5)
- C.O.D.
- Purchase Order
- PayPal
- PayPal Express Checkout (see below for PayPal website Payments PRO)
- Gift Cards
 
Support for Verified By Visa/MasterCard Secure initiatives. Now, you can have the same fraud protection vailable to all retail stores. Eliminate your fraud liability. Guaranteed Payments. Reduce chargebacks by up to 70%. These authentication initiatives make Internet commerce safe and secure, for both buyers and sellers. Integrates directly with your Authorize.net, Verisign, Paymentech, or CyberSource payment gateways. Integration is seamless into the storefront for merchants, and easy to use for consumers. Click here for more information. Requires separate service from Cardinal Commerce.- Authorize.net
- Chase Paymentech Salem and Orbital (Certified)
- CyberSource
- Paymentech Salem and Orbital Certified (Now Chase Paymentech)
- PayPal Website Payments Pro
- PayPal Express Checkout
- PayPal
- Verisign Payflo PRO (Now PayPal Payflow PRO)
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Transaction Features
- Store can be set to authorize only, or auth-capture credit card mode. You can then capture payment at shipment if desired
- Void & Refund supported
- Partial Refund and Add-Hoc Charges Supported
- Mark Transactions As Fraud
- Ban Fraud Users from Site
- Support for recurring orders/payments (auto-ship products)
- Support for CV2 (credit card security code) entry and checking (fraud prevention)
- Address Verification codes reported to administrator with order
- Credit card numbers never displayed on site, but remembered for user in an encrypted state shown as ****1111 on site). Storage can be disabled by both store admin and customers if the choose.
- Don't require account signup on checkout (e.g. skip registration on checkout or anon checkout)
- Hide all references to "shipping"
- Force billing address to be the same as shipping address
- Set a minimum order total threshold for proceed to checkout (e.g. must purchase over $100)
- Automatically create drop-ship and special order/purchase order to vendor
- Multi-level pricing list
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Customer Levels Features
- Unlimited number of customer levels (e.g. wholesale,retail, or gold, silver, platinum, etc..)
- Customers can be tracked to customer levels
- Customer levels can have special product pricing, can offer percent discounts, free shipping, tax exception, etc.
- Products visible on the site can be filtered by customer level
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Security
- PABP VISA/MasterCard Certified
PABP certification indicates adherence to strict security policy and procedural guidelines outlined by VISA/MasterCard to help ensure PCI compliance in your installation. We have worked with one of the best independent VISA/MasterCard approved auditing firms for our certification.
CLICK HERE TO READ MORE ON THIS EXTREMELY IMPORTANT TOPIC
- PABP release fully tested in PCI compliant environment for VISA/MasterCard Certification
- Supports SSL Encryption for secure ordering. Cart automatically switches into secure mode appropriately. Dedicated SSL certificate required.
- IP Address Tracking: For safety and auditing, IP addresses are logged (PABP)
- AVS (Address Verification) reporting from gateways in all orders
- Integrated MaxMind Geolocation Fraud Detection (requires optional MaxMind account)
- Require periodic password changes (PABP)
- Password Salting + Hashing (PABP)
- Store Admin can lock out any customer account for security/fraud reasons (PABP)
- Any order can be marked as fraud for later forensics PABP)
- CAPTCHA Image login protection (protects against automated BOT login attacks (PABP)
- Comprehensive 1 Year Aged Read Only Security Log built into admin site. Viewable only by admin Super User. (PABP)
- Give individual admin operations permissions to view full credit cards or not (PABP)
- Allow Customers to individually select if they want their credit card information stored (overrides by store admin possible) (PABP)
- All Password Change Operations Logged (PABP)
- RegEx AppConfig control over strength of passwords required for store logins and admin logins (PABP)
- Support for dynamic encryption key changes via admin site (PABP)
- Store Admin specified encryption salting so every order record contains a separate encryption key (PABP)
- Encrypted database connection strings in web.config files (PABP)
- Secured password protected Store Administrator Control Panel
- Integrated .net security roles and support
- Independent Security Audits Performed. Assessment included checks for:
- Secure Coding Practices and Encryption
- Validating parameter length that could lead to a Buffer Overflow
- Various Buffer Overflows
- Cookie manipulation / Cookie Poisoning
- SQL Injections
- Cross Site Scripting Attacks
- Mis-Configured Servers
- Man In The Middle Attacks using a Web Proxy
- SSL Version Hacking
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